Star Bharat on DD Direct Plus from 28th August 2017
Star India is reported to be rebranding Life Ok with a new look and name it Star Bharat. The channel, scheduled to launch on 28th August, Monday (6:00 PM), will have a modern outlook with an Indian feel, according to media reports. This is the second time the network is looking to rebrand the channel. Earlier in 2011, Star One was re-launched as Life Ok.
The channel is reported to also bring in new shows like Ayushamaan Bhava, Kya Haal Paanchal and Shatranj.
Shatranj, produced by Shakuntalam Telefilms, is supposed to be an Indian adaptation of Netflix’s iconic show House of Cards. Meanwhile Kya Haal Paanchal, by Optimystic Productions, is themed on polygamy and Ayushamaan Bhava is said to be a TV adaptation of Govinda starrer Hatya.
Star India Network, last month launched India's first free-to-air sports channel - Star Sports First.